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Often
called the cultural capital of India for its deep rooted traditions
and heritage, Chennai is a city younger than its image.
More than any other city in India, it is a true reflection of this
country's diversity. In a time span of ust over 350 years, Chennai
has blossomed into a charming city which has a large heart. So described
because it is a city which encourages all forms of development,
whether modern echnology or traditional arts and crafts, and embrace
within itself a series of paradoxes which merge peacefully into
one. It was in 1639 that Francis Day and Andrew Cogan, Agents for
the East India Company, acquired a strip of land on lease from the
Vijayanagar King. They built on this land Fort St. George, one of
the city's important landmarks today. It was built to set up a factory
which served as a nucleus for British settlements. Surrounding villages
likeTriplicane, Puraswalkarn, more and Chetput slowly merged with
the new developments, to form Chennapatnam, as it was known then.
The city was called Madras till 1996 and then renamed. This buoyant
metropolis is a blend of the old and the new, the traditional and
the modern.
Where else but in Chennai can you find women clad in nine-yard sarees
for a function at home and wearing jeans and T-shirts for a visit
to a friends place?
Spread over 200 square kilometres with one side straddled by the
Bay of Bengal, the city is the gateway to South India. It is airy
and spacious, with verdant green patches found amidst high-tech,
high rise buildings
With
a population of around six million, it is India's fourth largest
city. From before Independence to modern days, natives of Chennai
have played an important role in shaping the country's political
destiny.
The state's innovative and industry friendly policy has brought
in investment in several sectors.
Chennai's Pride
Chennai's newest pride is Tide! Park, a comfy and efficient home
for the Information Technology Industry. Spread over 1.28 million
sq.ft. built up area, Tidel Park is an architectural marvel of hese
times. Availing the benefits of Tide! Park gives industries a 30
to 40% cost benefit annually compared to other centres in international
cities. As important is Chennai's new avatar as the "Detroit
of the South" International brands of cars roll out of factories
located near Chennai and grace the roads of all India's cities and
towns.