Mapusa (pronounced as Mapsa by the locals) is Goa's third largest town and the capital of the northern Bardez taluka. It is mainly a market town for the surrounding beach areas of Calangute, Candolim, Anjuna and Baga among others. Even its name is thought to be derived from the Konkani word for a measure - "map" and the phrase fill up - "sa".

It is a fairly small town with mostly modern building spread around the slopes of a small hillock called Altinho. It lies about 13 kms from the capital city of Panaji and on most days there is hardly anything to entice the casual visitor to its environs.

But come Friday morning, the whole town has a lively look when the famous weekly Friday Market begins. The market attracts people from all over Goa who come here to buy and sell their wares. Everything from fresh and dried fish, incense, spices, fruits and vegetables to souvenirs from other states of India is available here.

Local Goan specialities such as spicy sausages (chouriços) and the Goan spirits such as toddi and cashew feni are much in demand amongst locals and outsides. Another item to look out for is the magnificent banana crop from the nearby village of Moira. Most of the items are sold after a few rounds of bargaining and the prices are usually much lower than anywhere else.